Adidas'S Net Profit Increased 32% In The First Quarter.

Adidas said its net profit grew by 32% to 169 million euros in the first quarter, up from 156 million euros that analysts had expected.

Adidas Adidas (6 AG) announced that its net profit rose sharply in the first quarter, thanks to the sales growth and profitability of the two brands Adidas and TaylorMade-adidasGolf.

Adidas's net profit rose 32% in the first quarter from 169 million euros in the same period of 128 million over the same period of 07 years, which is higher than analysts' expectations of 156 million euros.

"Adidas and TaylorMade-adidasGolf are the driving force for earnings growth," Adidas CEO Herbert Hainer said in a statement.

At Reebok (Reebok), we are planning to adjust the brand again. "

Reebok's orders fell 13% in the first quarter, down 22% in the euro, largely attributable to a 40% drop in orders in North America.

Adidas said this was mainly due to the strategic behavior of the United States, Britain and Japan to adjust the brand, and it is expected that orders will resume within the year.

Adidas reiterates that the net profit of the 08 year financial target will increase by at least 15%, and sales will increase at the interval of unit number, with a gross profit margin of 47.5% to 48%.