Show Launch: The 9Th Cotton International Fashion Week

On June 11, the 9th cotton international fashion week, yunshang week, kicked off. This fashion week has opened the main venue of Guangzhou cotton middle gate, integrating international trends, original design, digital marketing and other multiple fashion elements to create a new fashion industry platform with higher pattern and greater influence.

This fashion week is under the guidance of China Textile Industry Federation, China Textile Federation circulation branch, China Fashion Association and China Fashion Designers Association. It is sponsored by Guangdong clothing industry association and Guangdong Fashion Designers Association. It is jointly organized by the Organizing Committee of cotton international fashion week, Guangzhou HongMian Zhongmen, Guangzhou HongMian international fashion City and Guangzhou ShiSanHang Chengda Fashion Plaza, It is co sponsored by Guangdong International Fashion Art Research Institute, Guangdong Fashion Clothing Industry Economic Research Institute, Guangzhou garment plate making technology society, supported by Guangzhou Haizhu science and technology, industry, commerce and Information Bureau, Xingang sub district office of Haizhu District, Guangzhou, and new social stratum Association of Haizhu District, Guangzhou.

Xia Lingmin, vice president of China Textile Industry Federation and chairman of circulation branch, Feng dehu, President of China Textile Construction Planning Institute, Yang Jinchun, executive vice president of China Garment Association, Xu Jianhua, vice president of circulation branch of China Textile Federation, and Wang Shuiyuan, secretary general; Lin Guoqiang, deputy director of Guangzhou Municipal Bureau of Commerce; Wang Fujun, member of the Standing Committee of Haizhu District Committee and head of the United Front Work Department; Fu Xiaochu, member of the Standing Committee of Haizhu District Committee, executive deputy district chief and Secretary of the Party Working Committee of Xingang street; Yang Shuyi, director of Commerce and Trade Department of Guangzhou Municipal Bureau of Commerce; Li enquan, director of marketing department; Li Manhong, director of development and Reform Bureau of Haizhu District; Zhu Tai, director of Xingang sub district office; Yang Ke, Secretary of Party Working Committee of Fengyang street, Zhang Wei, director of Fengyang sub district office; Bu Xiaoqiang, President of Guangdong garment industry association; Liu Yueping, executive chairman; Wang Jia, full-time executive vice president; Ding Ning, honorary president; Wang Zexin, President of Guangzhou Industrial Economic Association, Guangzhou Enterprise Federation and Guangzhou entrepreneur association; Li Ying, Secretary General of Guangzhou professional market chamber of Commerce, Wen Danfeng, chief data officer of Guangdong garment industry association, and Li Zhengkun, CO president of Guangdong fashion apparel industry Economic Research Institute; Deng Zhaoping, the winner of the "Golden Summit Award" for Chinese fashion designers, Jin Zhen, Lin Zhihan and Lin Jinliang, the top ten fashion designers in China, Cao Qinghua, honorary president of Guangzhou garment plate making Technology Association, Xie Yaorong, national senior garment technician and postgraduate student, and Zhou Guoping, senior craftsman and national first-class senior technician; Zheng Kai, chairman of Guangzhou International Textile City; Huang Qiuquan, general manager of Guangzhou Baima clothing market; Zhang zhifen, deputy general manager of Guangzhou Zhicheng Industrial Co., Ltd.; Tian Gaoxiang, general manager of Shenzhen HongMian Capital Co., Ltd.; Lian Jianwen, general manager of Guangzhou Chengda Real Estate Co., Ltd.; Lu Haojiang, deputy general manager of Guangzhou HongMian international fashion city; CAI Chunping, deputy general manager of ShiSanHang market; Yang Bing, chairman of the board of Guangzhou HongMian Zhongmen, Zhang Haicheng, director, Yang Zhixiong, executive general manager, Chen Guangyu, deputy general manager, and Li Xiufeng, director of Korean fashion city of HongMian Zhongmen, attended the event.

In his speech, Liu Yueping said that the upgraded HongMian middle gate will better carry the unlimited creativity of the international fashion week of HongMian, more conducive to the business docking and industry interaction of original brands, and promote the high-quality development of China's fashion industry. The grand opening of the international publishing center and the grand opening of this fashion week are not only the hard exploration of the innovation and development of HongMian Zhongmen and HongMian international fashion city, but also an important measure to boost the confidence of the industry.

Xia Lingmin said in his speech that the epidemic situation has caused a sudden increase in the pressure on the development of the industry. In the face of external unstable factors, first of all, the industry and enterprises should strengthen their confidence in development. The confidence comes from the strong leadership of the party, the solid foundation of the industry development, the strong market demand potential and the unremitting efforts of the industry. Since the beginning of the 21st century, the key to the development of China's textile and fashion industry is to speed up the development of green fashion industry. Third, we should adhere to the principle of further win-win cooperation and coordinated development between upstream and downstream, regions and enterprises in difficult times, so as to make large enterprises stronger and make small and medium-sized enterprises more vigorous. It is believed that with the joint efforts of industry forces such as the cotton international fashion week, Guangdong textile and garment industry will make greater contributions to the development of the whole industry and local economy.

Xia Lingmin announced the official opening of the 9th cotton International Fashion Week x yunshang week.

International fashion, cloud show, fashion men's show room, cross-border ride

Share "treasure" fashion week online and offline

The theme of this fashion week is "the heart meets the heart, the future has come", integrating rich fashion elements such as international trends, trend release, original design, popular fabrics, brand exhibition and trade, digital marketing, etc; Offline, the "technology + fashion" HongMian Zhongmen international fashion release center is the main venue, while the online "cloud show" is built by 20 + live platform matrix such as shuoyin and Kuaishou to release the fashion potential of "Fashion Week x cloud Fashion Week".

In the 7-day official schedule, there are not only the new products of the new season launched by new fashion brands, but also the joint release of popular fabric brands and original designers. Yonglong family · Honghong tex, reverse writing, ACE, Langfeng design x Yunze tex, Yutong x chili sweet pie, lidisha lidisha, Qingmu, Deqiang tex, pinpiplus and other cool feeling shows will be unlocked one by one. High quality fabrics are seamlessly linked with avant-garde creativity, and elements such as popular colors, new materials, new technologies, new trends, and new popular styles are surging, showing the profound strength of this "treasure" fashion week in an all-round way.

At the same time, the first parking lot Guangzhou red cotton Zhongmen men's clothing ordering exhibition was also held. Red cotton middle gate links with b-end power, gathers national supply chain resources, and provides convenient one-stop men's clothing ordering service for national purchasers. The first order exhibition was won by Qingdao textile and clothing industry association, Hubei Clothing Industry Association, Wuhan clothing chamber of Commerce, Shenyang clothing (clothing) Industry Association, Dalian clothing Textile Association, Zhejiang clothing industry association, Sichuan clothing chamber of Commerce, Shaanxi Clothing Industry Association, Chongqing Textile Industry Federation, etc With the strong support of ten business associations around the country, such as Henan garment industry association, 100 + elite suppliers of personalized fashion men's clothing, designer brands, creative R & D brands, and more than 10000 + autumn and winter new products, including men's clothes, trousers, shoes, bags, accessories, all kinds of coverage, to create a new trend men's clothing ordering exhibition IP.

New designers alliance, brand pioneer, Seiko craftsman

Leading in sustainable innovation momentum for the industry

Red cotton zhongdamen is committed to the high quality development of textile and garment industry, with technology, green, fashion oriented. There are "one base and three centers", including textile headquarters base, T11 clothing designer brand center, textile and garment design plate making center, and supply chain e-commerce center. Through the application of new technology, expand new channels, create a new platform, lead the fashion innovation mode of textile and clothing, build an international fashion publishing center, and create a "textile fashion ecological port".

After the research and approval of China Fashion Designers Association, Dawan District new fashion designers alliance of China Fashion Designers Association officially settled in the middle gate of cotton. At the opening ceremony, the two sides held a grand opening ceremony. Relying on the advantages of both sides, the designers will further promote the development of China's fashion industry.

As the cradle of local original strength, the industry influence of cotton international fashion week also continues to ferment. Pinpinplus, Junxiu clothing, Langfeng, wanjialong, Yunze textile, Deqiang textile, Yutong textile, shanglun textile, Hengrong textile, capont textile, lidisha, Yonglong family and Honghong textile were officially announced to join the Organizing Committee of fashion week, injecting more fresh vitality into the sustainable development of fashion week.

In addition, the well-known "fine craftsman Award" and "golden cotton Award" have also been announced. Red cotton zhongdamen has always been concerned about the professional growth and value promotion of garment plate makers, aiming to encourage and commend a number of excellent garment plate makers with excellent technology and aesthetic fashion through the award of "craftsman Award", and promote the craftsman spirit. According to the evaluation of the expert panel, Zhang Aimin, Zhang Longyan, Liu Guorong, Zhang Fan, Liao Jizhong, Wang Taile and Fang Jingqi won the final seven seats and won the grand prize.

The emerging new brands inject more fashionable vitality into the industry, and the golden cotton award aims to explore more vanguard forces with trend guidance. The 11 brands of Langfeng, ACE, Yunze textile, Yutong textile, Deqiang textile, pinpinpinplus, chili sweet pie, lidisha, qidisa, Qingmu and Yonglong Shijia Honghong textile won the "golden cotton Award" for their outstanding market performance.

Grand opening of top show

International designers work together to interpret the future of science and technology

Subsequently, the opening show jointly created by three international designer brands, sling stone, JTK Zheng and UNIX T, shocked the audience. Fashion, technology, city and other multi-dimensional elements interweave in the same space, and the audience is immediately brought into a virtual, real and fantastic holographic scene.

Korean designer Park Jong Chul's men's wear brand sling stone has been working with Korean stars for a long time. He is familiar with men's wear. His pure creativity not only retains the purity of classic men's wear, but also can deduce the infinite style between body and material through subtle changes such as body, shoulder line, sleeve cage and waist.

Inspired by "sand dune" as visual inspiration, designer Yang Yu has launched a space-time tour integrating modernism, popular culture and science fiction aesthetics through such symbolic elements as streamlined outline, ergonomic design and novel materials.

Zheng Tao, a designer of JTK Zheng, is keen to break the conservative and dull of traditional men's wear. This season's release continues the brand's concept of "no borders, no gender, no limitation", pursues "rigorous interest", emphasizes the cutting details and cutting techniques that the brand is good at, and deconstructs the unique style system with surrealism.

The inspiration collision between stage creativity and fashion design perfectly coincides with the theme of fashion week of "the mind meets the mind, the future has come". This opening show is also the first time that the international fashion release center of HongMian Zhongmen has been renovated. The shocking lighting visual effect and the top international venue equipment will create more plastic and creative show scenes for more brands.

"Fashion Week x middle gate" fashion IP gorgeous resonance

Accelerating the upgrading and transformation of Guangdong fashion industry

This "Fashion Week x cloud Fashion Week" has made a new appearance at the HongMian Zhongmen gate, with comprehensive upgrading of venue hardware, activity scale, brand participation and industry influence. After nine sessions of hard work, the subversion and innovation of cotton international fashion week has been continuously upgraded, "Fashion Week x cloud Fashion Week" has become a typical local digital fashion business model.

Guangdong will accelerate the transformation of Guangdong's fashion industry, which will accelerate the transformation of Guangdong's international fashion industry, and will have an impact on Guangdong's international fashion industry.