A Few Days Ago, Zhejiang Semir Apparel Launched Investor Relations Activities.
Recently, Zhejiang
Semir
Clothes & Accessories
Limited by Share Ltd launched investor relations activities.
I understand that with casual wear
market
From the demand driven market to the fully competitive market, the demand and supply of China's clothing consumption market have been expanding continuously. The development of the garment industry presents a new form of centralization of mass business and the differentiation of middle and high-end businesses.
The trend of survival of the fittest in garment industry has intensified, and Semir clothing has also made corresponding adjustments to the current market situation.
Converting some short period spot products into futures mode
Zheng Hongwei said that Semir is a product for young people, mainly in the past.
But with the improvement of consumer fashion and rapid changes, some short cycle and fashionable products can better meet the needs of consumers.
As a result, the company improves product quality and cost performance through the supply chain reform. By establishing a buyer oriented design R & D system, employing foreign designers team to strengthen the company's tracking of global fashion; inventory processing through the third party Internet platform does not affect the cash flow of agent business and the sales of next season products; and strengthens the company's overall management capability through strengthening the order and goods loading links.
To lay a good foundation for pushing the emergence of goods, the company will continue to use the original futures mode to pform part of its products into short term spot products, improve the product's fashion, speed up the fluidity of products, and better satisfy the needs of consumers.
In the future, children's clothing can be conveniently purchased through the Internet.
It is understood that at present, the development space of children's clothing is still huge in China. With the opening of the two child policy and the emergence of a new round of baby tide, some adult clothing brands have opened the line of children's clothing products to compete with Barbara brand.
Therefore, Semir apparel said that Future Ltd will further develop children's products, improve supply chain, improve efficiency and product cost performance, and provide consumers with a convenient way to purchase products through the Internet.
Establishing logistics industry park to cooperate with future electric business development
It is understood that the company started business in 2012, through the sale of Taobao, Jingdong, vip.com and other three party e-commerce platform, Semir and balbala brand sales in the electricity supplier respective market segments in the leading position.
According to Semir costumes, the company sold the over season products at the beginning of the operation of the electricity supplier business, with a higher cost performance, plus consumers' understanding of the brand. The product quickly accumulated stable customers on the network.
At present, new products account for an increasing proportion of electricity supplier sales.
Recently, Semir clothing has revealed information on the establishment of three new logistics industrial parks. The main purpose of the Jiaxing construction logistics port area is to support the development of future electricity providers. Its location is more suitable and has strong support from the local government. Wenzhou park is mainly aimed at Barbara children's clothing to make up for its inadequate storage and supporting facilities. Hangzhou's electricity supplier park is considered from the perspective of R & D design to solve the problems of office, technology and R & D facilities, and is also an incubator for the future development of e-commerce.
In addition, Semir apparel also said that the company has established a joint venture with ISE company in Korea, and has launched cross-border App Wconcept.
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