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The Footwear Industry Won The Sixteenth China Design Excellence Award.

2014/12/26 17:54:00 18

Natural RubberExcellence Award

  

6 pieces of natural rubber

Block made sole, a zipper pulled from the top of women's boots to the bottom. This nearly exaggerated design of a Chengdu made women's shoes won the sixteenth China Patent Award.

China excellence in Design Award

"Therefore, the footwear enterprises it belongs to has also become the first shoe brand" cam me "in China.

The designer of the women's shoes told reporters that the women's shoes achieved the perfect integration of original art, human mechanics and practicality, and realized the rapid pformation of patented technology to mass production. At present, the women's shoes have been exported to Asia and Europe.

The reporter contacted Mr. Wang Ping, a young designer far away in Guangzhou. He graduated from Shanghai Art and Design Academy and set foot in the design of women's shoes in 1998. Now he serves as the high-end woman's shoes in the card company.

Brand design

"Winning is a surprise."

According to Wang Ping, in August last year, when he was thinking about the design of women's shoes, he suddenly caught the inspiration of designing this woman's shoes, and was convinced that this woman's shoes would be recognized by consumers.

The design concept realizes the perfect combination of art, mechanics and practicability. The women's shoes have two most obvious design features, which are concentrated on the zipper and sole, and the zipper can be pulled from the top of the female boots to the bottom of the shoes to achieve the closeness of the female boots. This nearly exaggerated design brings convenience to women's shoes, easy to clean the inside of the boots and avoid dust entering, and consumers can change the vamps at any time according to their personal preferences. The soles are designed with 6 natural rubber blocks according to the principle of human body, and the natural rubber has the characteristics of elasticity and wear-resistance, and the size and location of the 6 natural rubber are all different, and the factors such as the force and comfort of the sole of the wearer are fully considered. Wang Ping introduced this woman's shoes.

It is understood that this "wave shoes" only developed in August last year, has sold 12 thousand pairs, and exported to Russia, Japan and other Asian and European markets.

  

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The "China Patent Award" is the only government department award specially awarded to the invention patent granted by the United Nations, which has been recognized by the World Intellectual Property Organization of the United Nations.

The China patent award was established by the State Intellectual Property Office in 1989. The award standard not only emphasizes the level of patent technology and innovation, but also focuses on its application in the process of market pformation. At the same time, it also puts forward requirements for its protection and management.


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