The Business Plan Is Based On Market Research.

In fact, making business plans is for themselves first, followed by investors, lenders, partners, suppliers, purchasers, and real estate lessors. The process of developing a business plan is to examine the feasibility of a project. If the business plan of a project can not be persuaded by itself, it is best not to show people.

According to statistics from western countries, only 3% of the 100 business ideas are considered to have commercial investment value after the routine procedure is evaluated. When the right conditions are appropriate, they may be put into commercial investment behavior; and 3% of the business investment projects / enterprises will fail, fail, bankrupt or turn around because of poor management in the first three years after their establishment. Historical statistics tell us that before any business idea is put into practice, it should go through a rigorous review process and make a business plan to complete the process.

Business ideas that need to make business plans include: new venture projects, technological transformation projects, research projects ready for commercialization in the future, technological development for patent applications, research and development of new products / services, new business shops and so on.

The basic content of a business plan is the market survey of business creative projects (because almost all commercial projects involve consumer behavior analysis and consumer behavior expectations). Low cost or similar enterprises can be used as reference items to conduct market research according to their own procedures. If the similar enterprises with large market size or large investment or projects are not yet in operation, they need to be commissioned by professional market research institutions.

In the era of hot Internet, the production process of business plan weakened the procedure of market investigation. Practice has proved that the operation mode of the new economy still does not exceed the scope of the percentage of successful entrepreneurship reflected in historical statistics, and the ratio of venture capital projects failure is even higher.

In the process of entrusting the business plan, we often encounter such customers: we only need to complete the report in a format, and the key ideas and conclusions are not supported by the first-hand market research data. The desk information, or from our previous database of market surveys, found almost no requirement.

We would like to take this opportunity to tell those entrepreneurs who are interested in starting a business. Those who are prepared to invest in technological transformation and research projects, those investors, lenders, sponsors, suppliers, franchisees, dealers who are ready to pay for the dealership, etc., should pay more attention to the sources and reliability of the data when making or reviewing business plans. When necessary, we can invite professional bodies to conduct third party assessments.

Risks often go hand in hand with opportunities.